Pot brownies have long been the stereotypical face of marijuana edibles, and a study by ConvergEx Group proves they are still the most popular stoner snack in Colorado. Legal weed edibles hit the market in the Centennial State when the first recreational marijuana shops opened Jan. 1, and their popularity has only grown in the intervening months.
Weed has since been included as an ingredient in a wide range of foods, including truffles, gummies, lollipops, ice cream, cookies and baklava. Colorado has instituted a regimen requiring manufacturers to provide information about THC — the active ingredient in marijuana — levels and serving sizes on edibles’ labels after a number of users suffered negative symptoms after consuming more than the intended amount of pot.
But the brownie has survived all the uncertainty and changes in the market, and remains the highest-ranked edible in Colorado, the informal marijuana market survey released Monday indicates. ConvergEx, a New York broker and financial services firm, surveyed a number of Colorado storeowners and employees to assess the current state of the burgeoning industry.
“Our contacts noted brownies as most popular, of course, with gummies close behind,” the study said.
– Read the entire article at International Business Times.